AFGRI Technology Services (ATS), the strategic innovation and growth division of AFGRI Agri Services, has partnered with Aerobotics, the Cape Town based start-up that processes data from drone and satellite imagery through its proprietary artificial intelligence software to bring the latest technology to a broader section of South Africa’s farmers.
The partnership aims to provide critical tools to support the growing market of tree crop farmers to ensure they are optimising how they make decisions, manage risk and operate their farming business.
“Our customers stand to benefit from Aerobotics’ tools, which are used for general farm management and to discover and analyse problems affecting individual trees, to proactively manage pests and disease outbreaks as well as monitoring tree crop health and optimising their yields,” says AFGRI Agri Services CEO, Jacob de Villiers.
According to Niki Neumann, GM for Strategy & Innovation at AFGRI Agri Services, Aerobotics has seen good traction and growth in the tree crop market in South Africa and abroad. “Their focus on a superior product experience and customer service has put them strides ahead of their competitors. We look forward to working with dynamic, disruptive companies like Aerobotics to bring only the best-of-breed solutions to our farmers.”
Neumann adds that the Aerobotics tool was introduced to AFGRI Agri Services employees during August, and that some farmers have already been introduced to the company and its capabilities through ATS’ Future Farmers Forum, an initiative aimed exclusively at forward-thinking early adopters in the agricultural sector with the sole goal of connecting South Africa’s farming community with the latest in agricultural technology.
“By working with start-ups like Aerobotics, we can encourage a truly tech-enabled sector in South Africa that promotes sustainable, responsible and efficient food production, with a focus on increased productivity and data-driven decision making.”
Aerobotics Head of Sales for Africa, Vic van den Berg, is excited about the partnership as an opportunity to bring their farm management software to a larger market. “Our team is consistently working on product updates and features with the key objective being to save our farmers all over the world time and money through our early-stage pest and disease detection software – which gets smarter by the day. This partnership means that we will be able to add value to more farmers with our data-driven software, which ensures that farmers can make smart, data-driven decisions when it comes to their crops’ health and yields.”